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A Day to Celebrate Generosity

The first Giving Tuesday started in 2012 to fight against Thanksgiving’s commercial corruption: The fourth Thursday of November was becoming less about feeling grateful and more about strategizing for Black Friday and Cyber Monday, those nationally recognized days for shopping deals.

Could there be a sort of counterpoint to Black Friday and Cyber Monday that brought us back to what is really a very, very long American tradition of giving and generosity, but for this age of social media and shifting behaviors?

Read all about it on the GivingTuesday website:


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